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Why Ford's EV Sales Could Hit a Speed Bump
When it comes to the global automotive industry, all signs point to an electrified future. Already, China's automotive market is testing 50% market share of electrified vehicles, but electric vehicle (EV) sales progress has been slower to gain traction in the U.S. market.For Ford Motor Company (NYSE: F) investors, the company's recent EV sales growth is about to hit a speed bump thanks to its popular Mustang Mach-E. Here's what's going on.Ford has had a rougher time with recalls than many of its competitors recently. The Detroit icon is no stranger to leading in recall volume, and in the past it's dinged the company's bottom line and hindered profitability. Not all recalls are created equal, and issues that can be fixed with over-the-air updates can be considerably cheaper than having customers bring in their vehicles for a hardware fix. Continue reading
When it comes to the global automotive industry, all signs point to an electrified future. Already, China's automotive market is testing 50% market share of electrified vehicles, but electric vehicle (EV) sales progress has been slower to gain traction in the U.S. market.
For Ford Motor Company (NYSE: F) investors, the company's recent EV sales growth is about to hit a speed bump thanks to its popular Mustang Mach-E. Here's what's going on.
Ford has had a rougher time with recalls than many of its competitors recently. The Detroit icon is no stranger to leading in recall volume, and in the past it's dinged the company's bottom line and hindered profitability. Not all recalls are created equal, and issues that can be fixed with over-the-air updates can be considerably cheaper than having customers bring in their vehicles for a hardware fix.
