SEMrush Blog

Market Research: What It Is & How to Do It

Learn to do market research, the process of gathering information about your tar...

Google AI Mode Could Reshape Search: What SEOs Should Know

Google’s AI Mode is changing search with overtaken SERPs and limited tracking. L...

My 11 Favorite ChatGPT Alternatives for 2025 (Tested Ma...

I tested the top ChatGPT alternatives and shortlisted 11 of them. Read this guid...

8 Best AI SEO Tools for 2025 (Tested Firsthand)

I tested the top AI SEO tools and shortlisted 8 of them. Read this guide to expl...

How to Do a Market Analysis (Step by Step)

A market analysis can help you stay competitive in your industry and find new op...

How to Optimize Google Maps Citations for Local SEO Suc...

Learn how Google Maps citations impact local SEO and how effective management ca...

The 14 Best Competitive Intelligence Tools for Market R...

Discover the competition and reveal strategies and tactics of any industry playe...

A Complete SEO Audit Template + How to Use It

Use our free SEO audit template and follow our in-depth guide to get your site i...

How to Use the Semrush Audience Insights for Your Marke...

Customers make choices based on a number of volatile factors, some of which are ...

11 Best Market Research Tools: Features & Pricing

Get better insights into your industry, competitors, and target audience with th...

Competitive Intelligence: What It Is & How to Gather It

Competitive intelligence is actionable information about your competitors, targe...

What Are Website Demographics? [Explained]

Website demographics describe the characteristics of the people who visit your w...

Competitive Matrix: What It Is + How to Make One (with ...

Use this strategic tool to compare your company‘s offerings against competitors’...

What Is a Meta Description? (+ Examples & Tips)

A meta description is what you‘re reading right now—a page description that can ...

How to Create Your Buyer Personas: the What, the Why, a...

Read this buyer persona creation guide to take a step towards making better busi...

SWOT Analysis: What It Is & How to Do It [Examples + Te...

Learn how to boost your business with a SWOT (strengths, weaknesses, opportuniti...

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