VML wins UK’s first Grand Prix and BETC Paris wins first Luxury Lions
Cannes 2025 hasn’t been the UK’s strongest performance so far, but VML London has provided a boost on Day 4 by winning a Grand Prix in Creative Strategy for Dove and How a soap brand created a global self-esteem movement. The UK also won two Golds in Creative Effectiveness. In the first year of Luxury … The post VML wins UK’s first Grand Prix and BETC Paris wins first Luxury Lions first appeared on More About Advertising.

Cannes 2025 hasn’t been the UK’s strongest performance so far, but VML London has provided a boost on Day 4 by winning a Grand Prix in Creative Strategy for Dove and How a soap brand created a global self-esteem movement. The UK also won two Golds in Creative Effectiveness. In the first year of Luxury …
The post VML wins UK’s first Grand Prix and BETC Paris wins first Luxury Lions first appeared on More About Advertising.