The End Of Marketing As We Know It (And Why That’s A Good Thing)
Marketers didn’t sign up to be spreadsheet jockeys or calendar coordinators; they came to craft stories, shape brands and drive growth. But in reality, campaign deployments have become code for chaos: fighting fires, fulfilling last-minute requests and executing the same plays under slightly different subject lines. While light years ahead of past iterations, today’s marketing […] The post The End Of Marketing As We Know It (And Why That’s A Good Thing) appeared first on AdExchanger.

Marketers didn’t sign up to be spreadsheet jockeys or calendar coordinators; they came to craft stories, shape brands and drive growth. But in reality, campaign deployments have become code for chaos: fighting fires, fulfilling last-minute requests and executing the same plays under slightly different subject lines. While light years ahead of past iterations, today’s marketing […]
The post The End Of Marketing As We Know It (And Why That’s A Good Thing) appeared first on AdExchanger.