The Trade Desk Adds Instacart And Ocado As First SKU-Level Retail Data Sellers For Self-Serve Advertisers

The Trade Desk is adding a new retail tool to its data marketplace toolkit – or a new element to its periodic table, if you will. The DSP on Tuesday announced new account features with Instacart in the US and Ocado elsewhere around the world. Those online grocery platforms’ product catalogues will be placed directly […] The post The Trade Desk Adds Instacart And Ocado As First SKU-Level Retail Data Sellers For Self-Serve Advertisers appeared first on AdExchanger.

Jun 10, 2025 - 16:15
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The Trade Desk Adds Instacart And Ocado As First SKU-Level Retail Data Sellers For Self-Serve Advertisers

The Trade Desk is adding a new retail tool to its data marketplace toolkit – or a new element to its periodic table, if you will. The DSP on Tuesday announced new account features with Instacart in the US and Ocado elsewhere around the world. Those online grocery platforms’ product catalogues will be placed directly […]

The post The Trade Desk Adds Instacart And Ocado As First SKU-Level Retail Data Sellers For Self-Serve Advertisers appeared first on AdExchanger.