The Next Level Of Niche, With Puck’s New CRO
AI-generated search is pulling out the rug from publishers, as referral traffic declines and walled gardens gobble up the ad dollars. These are all real and legitimate challenges facing digital media. But it’s time to forget the well-worn narrative about the helplessness of publishers in the face of industry disruption. It’s more than possible for […] The post The Next Level Of Niche, With Puck’s New CRO appeared first on AdExchanger.
AI-generated search is pulling out the rug from publishers, as referral traffic declines and walled gardens gobble up the ad dollars. These are all real and legitimate challenges facing digital media. But it’s time to forget the well-worn narrative about the helplessness of publishers in the face of industry disruption. It’s more than possible for […]
The post The Next Level Of Niche, With Puck’s New CRO appeared first on AdExchanger.
