The Creative SSP: How TripleLift is Transforming Digital Ad Experiences at Scale | Cannes 2025

Dave Helmreich, CEO of TripleLift, joins Lynne d Johnson of AdExchanger and AdMonsters at Cannes 2025 to explore how TripleLift is redefining what it means to be a supply-side platform. Helmrich shares how TripleLift isn’t just connecting inventory to demand—they’re innovating through creative technology, dynamic ad formats, and real-time personalization across mobile, CTV, and retail […] The post The Creative SSP: How TripleLift is Transforming Digital Ad Experiences at Scale | Cannes 2025 appeared first on AdExchanger.

Jun 25, 2025 - 17:27
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The Creative SSP:  How TripleLift is Transforming Digital Ad Experiences at Scale | Cannes 2025

Dave Helmreich, CEO of TripleLift, joins Lynne d Johnson of AdExchanger and AdMonsters at Cannes 2025 to explore how TripleLift is redefining what it means to be a supply-side platform. Helmrich shares how TripleLift isn’t just connecting inventory to demand—they’re innovating through creative technology, dynamic ad formats, and real-time personalization across mobile, CTV, and retail […]

The post The Creative SSP: How TripleLift is Transforming Digital Ad Experiences at Scale | Cannes 2025 appeared first on AdExchanger.