Alexandra Jardine: AI vs humans will be the Cannes conundrum this year

You can’t escape from AI at Cannes this year. It looms over the festival in a dystopian manner; not just inside the Palais where it’s the subject of multiple panel sessions but outside, where the massive ominous sounding tagline ‘whatistruth.ai’ is emblazoned on the side of the building. And then there was the enormous queue … The post Alexandra Jardine: AI vs humans will be the Cannes conundrum this year first appeared on More About Advertising.

Jun 17, 2025 - 08:30
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Alexandra Jardine: AI vs humans will be the Cannes conundrum this year

You can’t escape from AI at Cannes this year. It looms over the festival in a dystopian manner; not just inside the Palais where it’s the subject of multiple panel sessions but outside, where the massive ominous sounding tagline ‘whatistruth.ai’ is emblazoned on the side of the building. And then there was the enormous queue …

The post Alexandra Jardine: AI vs humans will be the Cannes conundrum this year first appeared on More About Advertising.