The impressive Sonos Arc Ultra Dolby Atmos soundbar just got its first discount, for an all-in-one movie audio upgrade
Sonos' superb soundbar gets its first generous discount on Amazon

The Sonos Arc Ultra is a superb soundbar, but it's also a pricey one – so any discount is very welcome. And right now there's a pretty generous discount at Amazon, where the Sonos Arc Ultra is down from $999 to $899, a saving of $100 (10%). And the deal's good for both the white and the black model.
Saving 10% means a pretty big chunk of cash when you're paying this much for a soundbar, especially when it's such a new product: Sonos does discount its products eventually, but it usually waits a while. This is the first time Amazon has offered a discount since the Ultra launched in November last year.
Today's best Sonos Arc Ultra deal
We think that the Sonos Arc Ultra is the best one-box Dolby Atmos soundbar in its price bracket, and getting $100 off that price is very welcome. It's a typically Sonos product with superb sound, and we were very impressed by its Dolby Atmos performance: if you want a really immersive spatial audio experience but don't want to run speaker cable everywhere then this is a really good solution. Its bass is very impressive for a subwoofer-less soundbar, giving that home theater impact. And, of course, it's part of the wider Sonos ecosystem of multi-room audio.View Deal
Why we like the Sonos Arc Ultra soundbar
As we said in our Sonos Arc Ultra review, "The Sonos Arc Ultra is the best-sounding one-box soundbar you can buy today for the price... it takes everything that was good about the original Arc and cranks it up to the next level. Better Dolby Atmos effects, better bass, better speech clarity, better connectivity."
It excels in multiple areas: the bass is exceptional for something so compact; the dialogue is very clear without sounding artificially enhanced; and its Dolby Atmos layering and positioning is genuinely impressive with excellent height and width.
There's another important reason to consider this particular soundbar: it's a vast improvement over its predecessors when it comes to music playback. It's an improvement for movie soundtracks too, but the musical performance of the Arc Ultra is streets ahead of previous Sonos soundbars.
Our review was based on using the Sonos Arc Ultra on its own, where it did a tremendous job. But you can also use it with other Sonos kit, for example by adding rear Sonos speakers and the Sonos Sub 4. That means if you buy the Arc Ultra now and decide you want an even more impressive home theater setup later on, it's easy to upgrade.