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Apple’s Tor Myhren Says ‘AI Will Not Save Us’ in Rallying Cry for Human Creativity

At Cannes Lions, Apple marketing leader Tor Myrhen made a case for human creativity as the industry’s savior.

Jun 16, 2025 - 16:36
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Apple’s Tor Myhren Says ‘AI Will Not Save Us’ in Rallying Cry for Human Creativity
At Cannes Lions, Apple marketing leader Tor Myrhen made a case for human creativity as the industry’s savior.
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