What, no celebs? Oura Rings shows ageing as aspirational

The Oura Ring is a fitness and health tracker that’s worn by celebrities like Jennifer Aniston, Gwyneth Paltrow and Prince Harry. So it’s refreshing to see the brand – whose rings cost up to £500 – being so down-to-earth in its new ad campaign. No celebrity endorsements here. Oura isn’t interested in the culture of … The post What, no celebs? Oura Rings shows ageing as aspirational first appeared on More About Advertising.

May 28, 2025 - 15:06
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What, no celebs? Oura Rings shows ageing as aspirational

The Oura Ring is a fitness and health tracker that’s worn by celebrities like Jennifer Aniston, Gwyneth Paltrow and Prince Harry. So it’s refreshing to see the brand – whose rings cost up to £500 – being so down-to-earth in its new ad campaign. No celebrity endorsements here. Oura isn’t interested in the culture of …

The post What, no celebs? Oura Rings shows ageing as aspirational first appeared on More About Advertising.