Marketing

Brand Safety Concerns Jeopardize Ad Revenue For News Pu...

By now, advertisers’ wariness toward news is old news, and this skepticism is on...

The Dischler Departure; Here Come The LLM Ad Networks

Jerry Dischler leaves Google; a bunch of marketing execs join AI companies; agen...

‘Trade Desk is the Spirit Airlines of the DSP world’: O...

Execs sounded off during the Digiday Programmatic Marketing Summit on ad tech mi...

A check on The Trade Desk’s risks and rewards

Digiday listened in on the company’s earnings call and spoke with clients, partn...

Media buyers anticipate a slower TV upfronts season ami...

Agency execs are prepping for a drawn-out upfronts season this year as marketers...

Roblox courts advertisers with fresh data on its ad eff...

Roblox advertising data shows the platform's power to boost brand recall. Market...

Media Buying Briefing: Buyers to weigh the flexibility ...

Could 2025 be the year that ad dollars shift in greater volume from linear netwo...

The Most Visited Websites in the World [Infographic]

Web usage trends provide an interesting window into consumer behaviors.

Meta Expands Access to ‘Opportunity Score’ to Help Impr...

More opportynities to optimize your Facebook and IG campaigns. 

X Adds New ‘Gork’ Voice to Grok Voice Mode

"Gork" is apparently a hilarious semi-inside joke.

TikTok Adds Option to Activate Customer DMs During Live...

A new way to drive leads from TikTok LIVEs.

Snap Hosts First ‘Under the Ghost’ Live Music Event

Snapchat's kicked off its new live music performance series, which will also inc...

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